Place yourself in a calming, meditative natural space of your choice, from a huge library of options. Naturebathing locations from around the world - companies can buy in to the platform and make it available to their employees in wellness spaces at work with provided headsets. Could also be a step-repeat tiled pattern. Hunger Games style projection, or it could be floating in low orbit like that triangular prism in Oblivion. A brand’s logo can float up above at a super height/distance so that it’s effectively always there in your world, without taking up any ground-level space.
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Random bonuses can be high-fived out as well, like a free pair of Jordans (virtual or IRL). First time high-fivers get a coupon for VRcommerce within the experience.
Jump/float to high-five the swoosh on your way into the Nike lobby. If you’re into this stuff and want to throw ideas around (or make something cool together), let’s talk. I’ve also ignored any technological constraints - I don’t know enough about them to get too specific, and didn’t want today’s limitations to dampen my explorations into what could exist in the future.
I’m sure my thinking evolved over the course of this exercise. There’s no order here, except that the concepts are chronological. Scan the topics, or read in full, or ignore after #23, an MJ concept, which I think may be my favorite. Look for experiences focused on art, utility, fandom, and note my general biases towards the things I’m already into baseball, Costa Rica, architecture, cartography, travel. Some of these are simply the VR-ification of things we have now in flat mediums. My concepting focused mostly on VR experiences, often with a brand layer (brands tend to drive this type of innovation, with their deep pockets) - but I also dabbled with some hardware and physical/analog concepts that relate to the human interaction with VR technology. This exercise forced me to dig in, and it was worth it. Just an interest in what this space can become over the next few years and beyond. There’s no agenda here, no business angle. And that’s fine (send me links if I tapped into something that’s already been tapped!). Duds and clunkers aside, I think there’s some good stuff here - some concepts feel genuinely new and interesting, but others are likely already out there in existence.
With 100 concepts on any topic, the quality levels vary pretty wildly. No parameters, just a self-imposed challenge to keep the gears turning, and to document simple ideas for the VR medium. Usually before 7AM, after mediocre sleep and good coffee. A bit of an outlier post here, and excessively long, but I promise these are all bite sized - 100 VR concepts, brainstormed in a vacuum over a few months in early 2022.
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